ViaFare, Inc. (“Company”, “we,” “us,” or “our”) owns and operates the websites located

at https://www.ViaFare.com (the “Websites”). Our Sites provides travel related services

(collectively, the “Services”). This Privacy Policy is intended to inform you of our

practices regarding the collection, use and disclosure of Personal Information submitted

to us or collected through your use of our Sites ViaFare, Inc. (“Company”, “we,” “us,” or “our”) owns and operates the websites located

at https://www.ViaFare.com (the “Websites”). Our Sites provides travel related services

(collectively, the “Services”). This Privacy Policy is intended to inform you of our

practices regarding the collection, use and disclosure of Personal Information submitted

to us or collected through your use of our Sites and the Services.

This Privacy Policy covers the following:

I. User Content

By submitting Personal Information through our Site or Services, you expressly

consent to the collection, use and disclosure of your Personal Information in

accordance with this Privacy Policy.

II. Children.

No persons under the age of 18 may use our Sites or Services. The websites are

intended for use only by persons who are at least 18 years of age. Accordingly, we

do not and will not knowingly collect personal information from anyone whom

we know to be under 18 years of age. If you are under the age of 18, you may not

use the Websites unless your parent or guardian has provided us with their

consent for your use of these Websites.

III. Users Outside of The United States.

If you are visiting our Sites from outside the United States, you acknowledge and

agree that your information may be transferred to, stored, and processed in the

United States, where our facilities are located and where the laws regarding

processing of information may be less stringent than the laws in your country. By

using our Sites or Services, you acknowledge and agree that your information

may be transferred to our facilities and those third parties with whom we share it

as described in this Privacy Policy

IV. Types of Information.

The information addressed in this Privacy Policy includes “Personal

Information,” which is information about you that is personally identifiable, such

as your full name, physical address or email address, as well as “Non-Identifiable

Information,” which is information that is not associated with or linked to

Personal Information and does not by itself permit the identification of individual

persons (e.g., demographic, interest, or Site usage information).

V. Collection of Information.

1. Information Submitted to our Sites. We collect both Personal

Information and Non-Identifiable Information that you submit to us

voluntarily through our Sites or Services. When you use our Websites,

such as when you reserve a room with one of our properties, or take

advantage of special offers through our partner suppliers, or our service

providers (acting on our behalf), we collect “personal information” (which

is information that on its own or when combined with other information,

can be used to identify you) that you provide to us, such as your first and

last name, email address, telephone number(s), postal address, and (when

you purchase travel or make a reservation online) payment card

information. We also collect more specific information that you provide,

like travel behavior and lifestyle. Some of this specific information is

collected on our Websites, and some is collected from sources like business

reply cards from various trade publications, and marketing partner data

forms. (a) Marketing Emails. If you choose to sign up to receive

newsletters, special offers, marketing or information about our Site or

Services that may be of interest to you, we will collect your email address

and all related information (“Marketing Emails”).

2. Information Collected Automatically. We collect the following

information automatically when you visit our Site or Services. (a) Our

servers (which may be hosted by a third-party service provider) collect

information from you, including your browser type, operating system,

Internet Protocol (IP) address (a number that is automatically assigned to

your computer when you use the Internet, which may vary from session to

session), domain name, and/or a date/time stamp for your

visit. (b) “Cookies” are small pieces of information that are stored by your

browser on your computer’s hard drive. We may place a cookie on your

personal computer when you visit our Site directly or come to us from a

site on which we advertise. We use cookies to collect data on your use of

our Site and to improve your experiences on our Site. The data may be

linked to your Personal Information. Most Internet browsers

automatically accept cookies. However, if you prefer, you can instruct your

browser to stop accepting cookies or prompt you before accepting a cookie

from the sites you visit. You may not be able to use certain Services

without accepting cookies. A “Flash cookie” or “LSO” (local shared objects)

is a small data file placed on your hard drive when you visit certain

websites that use Adobe Flash. LSOs may regenerate HTTP cookies that

you have affirmatively deleted. Deleting, rejecting, disabling or turning off

HTTP Cookies as described above will not remove Flash cookies. We use

LSOs as an alternative method to HTTP Cookies for storing information

about your web browsing history across unaffiliated domains, unrelated to

the delivery of content through the Flash Player or its performance in

delivering such content. Please use link below to assist you in managing

LSOs:

http://www.macromedia.com/support/documentation/en/flashplayer/he

lp/settings_manager06.html and


http://www.adobe.com/products/flashplayer/articles/lso/. (c) Our third-

party analytics providers and advertisers may use their own cookies and

LSOs on our Site. We do not control use of these cookies and LSOs used by

these third parties and expressly disclaim responsibility for information

collected through them.

3. Information from Third Parties. We also receive data from outside

sources, and we combine this information with other information about

you to facilitate more relevant, targeted communications as well as

develop products and services that better suit our customers’ needs.


VI. Use of your Information

1. General Uses: We (and our service providers) will use your personal

information for the following general purposes:

 To provide the features and functionality of the Websites to you.

 To Identify you as a user in our system

 To process your transactions and sweepstakes

 To facilitate your hotel reservations and experience purchases.

 To inform you about special promotions that run throughout the

year.

 To identify you as the sender of, and to process, your emails.

 To respond to questions and comments.

 To improve, enhance, and tailor the Websites for you (for example

by providing content or features that match your interests), and to

improve and enhance the overall experience for all users of the

Websites.

We may anonymize your information (for example by aggregating it with

other individuals’ personal information so that it no longer identifies you)

and use it for other purposes in anonymized form.

2. Administrative Emails: We may use your email address to contact

you, for things such as, responding to your inquiries, reminders and alerts

you have opted-in to, important notifications about our Site and Services,

changes to our terms or policies, and administrative and/or legal notices

(“Administrative Emails”).

3. Marketing Emails: If you opt-in to receiving Marketing Emails, as

described above, we may use your contact information and other

information to contact you with such Marketing Emails. We may also

share your information with certain third parties and these third parties

may use your contact information and other information to contact you

with marketing as described below. You may opt-out of such emails as

described below.


VII. Disclosure of Information.

Except as otherwise stated in this Privacy Policy, we do not generally sell, trade,

rent, or share the Personal Information that we collect with third parties, unless

you ask or authorize us to do so. We do share Personal Information in the

following ways:


1. Publicly Available Information: When you use some functions on our

Site, certain information you post or provide through our Sites, such as

your name, username, public profile, comments, photos, and reviews may

be shared with other users and are posted on publicly available portions of

our Site, which includes chat rooms, bulletin and message boards, along

with other public forums.. If you choose to disclose Personal Information

when posting comments or other information or content through our Site,

this information may become publicly available and may be collected and

used by others, including people outside our community. We will not have

any obligations with respect to any information you post to parts of our

Site that are available to others and we recommend that you use caution

when giving out Personal Information to others in public forums online.

2. Service Providers: We may provide your Personal Information to

third-party service providers who work on behalf of or with us to provide

the Services and Site and to help us communicate with you. Examples of

such service include sending email, analyzing data, providing marketing

assistance, and providing customer service.

3. Affiliates and Acquisitions: Our affiliates are any other subsidiaries,

joint ventures, or companies under a common control. We may share

some or all your Personal Information with these Affiliates, in which case

we will require our Affiliates to honor this Privacy Policy. If another

company acquires our company, business, or our assets, including through

bankruptcy, that company will possess the Personal Information collected

by it and us and will assume the rights and obligations regarding your

Personal Information as described in this Privacy Policy.

4. Other Disclosures: Company may disclose Personal Information in

connection with any legal investigation and/or if it believes in good faith

that such disclosure is necessary to (a) comply with relevant laws or to

respond to subpoenas or warrants served on Company, (b) protect or

defend the rights or property of Company or users of our Site or Services,

or (c) to investigate any violation or potential violation of the law, this

Privacy Policy, or Terms of Use.

VIII. Non-Identifiable Information.

We may use your information to compile Non-Identifiable Information

(including aggregate information) by removing information (such as your name)

that makes the information personally identifiable to you. This Privacy Policy

does not limit our use or disclosure of Non-Identifiable Information in any way,

and we reserve the right to use and disclose Non-Identifiable Information to third

parties in our discretion. Specifically, we may use any of the Non-Identifiable

Information you provide or that we collect from you or third parties to assist us in

recommending content or connections, and we may disclose Non-Identifiable

Information to third parties who assist us in delivering you more relevant

advertising and content. We may use aggregate information to perform statistical

analysis to help us analyze patters in the use of our Site and Services.


IX. Social Networking Service (SNS).

If you login to our Site with your login credentials form certain SNS (as defined in

the Terms of Use), we may receive information about you from such SNS (e.g.,

information about your friends), in accordance with the SNS Terms (as defined in

the Terms of Use). If you consent to our sharing your information with these SNS

(e.g., post content on your wall), we will share information with them in

accordance with your privacy choices. Once we share your information with these

SNS, the SNS Terms, and not our Privacy Policy, will apply to their use of your

information.

X. Third-Party Advertising and Analytics.

Our Site use cookies served by our third-party service providers, to help us

analyze how users use our Site through the collection of anonymous user

information. One such third party service is Google Analytics provided by Google.

Please see the following link for more information on Google’s web analytics

services http://www.google.com/analytics/tos.html. We’ve implemented and use

Display Advertising. The Google Analytics features we’ve implemented based on

Displayed Advertising is Remarketing. You can opt-out of Google Analytics for

Display Advertising and customize Google Display Network ads using the Ads

Preferences Manager. Please also see Google Analytics opt-out browser add-on.

We use Remarketing with Google Analytics to advertise online. Third-party

vendors, including Google, show our ads on sites across the Internet. We and

third-party vendors, including Google, use first-party cookies (such as the Google

Analytics cookie) and third-party cookies together to inform, optimize, and serve

ads based on someone’s past visits to our website. To opt-out ofViaFare.com

or ViaFare.com data collection for targeted advertising on other sites, email us at

the address listed below.

XI. Third-Party Websites.

Our Site may contain links to other websites. Please be aware that we are not

responsible for the practices, privacy policies, or the content of such third-party

websites. We encourage our users to read the terms of service and privacy

statements of each website they visit. The ability to access information of third

parties from our Site or links to other websites or locations is for your

convenience and does not signify our endorsement of such third parties, their

products, their service, other websites, locations, or their content. By using our

Site, you expressly relieve us from any and/or all liability arising from your use of

any third-party website.

XII. Your Rights and Choices Regarding Your Information

1. Marketing Emails. As described above, our Site enables you to opt-in

and opt-out of receiving our Marketing Emails. If you have opted-in, we

may send you such Marketing Emails from time to time. The service is


complimentary and you may opt-out at any time by emailing us at the

address listed below.

2. Sweepstakes Emails. As described above, when you participate in a

Sweepstakes co-sponsored by a Sweepstakes Partner, we will provide your

information to that Sweepstakes Partner. By participating in a Sweepstake,

you are consenting to allow Company to provide your personal contact

information, including your email address, to the Sweepstakes Partner on

your behalf. The Sweepstakes Partner may use this information to send

you offers via email. To opt-out of our further sharing of your personal

contact information with our Sweepstakes Partners (including new

Sweepstakes Partners), you must cease participating in Sweepstakes and

contact us by emailing or writing to us at the address listed below. To opt-

out of further receiving such offers from Sweepstakes Partner that we’ve

already shared with, you understand that you must do so directly with that

Sweepstakes Partner. Company cannot facilitate you to opt-out with that

Sweepstakes Partner.

3. Administrative Emails. As described above, from time to time,

Company will send you Administrative Emails. By providing your email

address, you provide your consent to receive these Administrative Emails.

If you wish to unsubscribe from these Administrative Emails, you may do

so at any time on our Site.

4. Users outside of the United States. If you are in the EEA, you have

certain additional rights in relation to your personal information. If you

would like further information in relation to these or would like to exercise

them, please contact us using the contact details below at any time. You

have the right to request that we:

 provide access to any personal information we have about you,

 update any personal information we have of you which is

 incorrect, delete any personal information which we have about

 you, restrict the way in which we process your personal

 information, prevent your personal information for direct

 marketing purposes, provide your personal information to

 third-party service providers, provide you any personal

 information which we hold about you, or consider any of your

 valid objections to our use of your personal information.

We will consider all such requests and provide our response within a

reasonable period (and in any event within any time period required by

applicable law). Please note, however, that certain personal information

may be exempt from such requests in certain circumstances. If an

exception applies, we will tell you this when responding to your request.

We may request you provide us with information necessary to confirm

your identity before responding to any request you make. You may ask us

to stop using your personal information for advertising or marketing

purposes at any time. If you wish to do this, please follow the removal

instructions in any communication you receive or contact us using the

information below.


XIII. General Data Protection Regulation (GDPR).

ViaFare, is committed to complying with the General Data Protection Regulation

(GDPR). To contact us regarding anything potentially related to the GDPR, please

email us at support@ViaFare.com.

XIV. Data Retention

We will generally store information associated with your account until it is no

longer necessary to provide services to you, until you ask us to delete it, or until

your account is deleted, whichever comes first; but there are some exceptions to

this general rule. We will retain information from deleted accounts to comply

with the law, prevent fraud, collect fees, resolve disputes, troubleshoot problems,

assist with investigations, enforce our agreements, and take other actions

permitted by law.

XV. Security of Your Information.

We are committed to protecting the security of your Personal Information. We

will take reasonable steps and will use a variety of industry-standard security

technologies and procedures to help protect your Personal Information from

unauthorized access, use, or disclosure. However, no method of transmission

over the Internet or method of electronic storage is 100% secure. Therefore, we

cannot guarantee its absolute security and will have no liability for disclosure of

your information due to errors or unauthorized acts of third parties during or

after the transmission or storage of your personal information.

XVI. Do Not Track

We do not currently take actions to respond to Do Not Track signals because a

uniform technological standard has not yet been developed. We continue to

review new technologies and may adopt a standard once one is created.

XVII. Privacy Policy Updates.

This Privacy Policy is subject to occasional revision, and if we make any material

changes in the way we use your Personal Information, we will notify you by

sending you an email to the last email address you provided to us and/or by

prominently posting notice of the changes on our Site. Any changes to this

Privacy Policy will be effective upon the earlier of thirty (30) calendar days

following our dispatch of an email notice to you or thirty (30) calendar days

following our posting of notice of the changes on our Site. These changes will be

effective immediately for new users of our Services. Please note that you are

responsible for updating your Personal Information to provide us with your most

current email address. In the event that the last email address that you have

provided us is not valid, or for any reason is not capable of delivering to you the

notice described above, our dispatch of the email containing such notice will


nonetheless constitute effective notice of the changes described in the notice. In

any event, changes to this Privacy Policy may affect our use of Personal

Information that you provided us prior to our notification to you of the changes.

If you do not wish to permit changes in our use of your Personal Information, you

must notify us prior to the effective date of the changes. Continued use of our Site

or Services, following notice of such changes shall indicate your

acknowledgement of such changes and agreement to be bound by the terms and

conditions of such changes.

XVIII. Contact.

If you have any questions, concerns or comments about our Privacy Practices,

please contact us at support@ViaFare.com

ViaFare, Inc.

276 Fifth Avenue

New York, New York 10001

Tel: 212-901-9810

Fax: 212-901-9811

Email: support@ViaFare.com

Last revised on: July, 2023 the Services.

This Privacy Policy covers the following:

I. User Content

By submitting Personal Information through our Site or Services, you expressly

consent to the collection, use and disclosure of your Personal Information in

accordance with this Privacy Policy.

II. Children.

No persons under the age of 18 may use our Sites or Services. The websites are

intended for use only by persons who are at least 18 years of age. Accordingly, we

do not and will not knowingly collect personal information from anyone whom

we know to be under 18 years of age. If you are under the age of 18, you may not

use the Websites unless your parent or guardian has provided us with their

consent for your use of these Websites.

III. Users Outside of The United States.

If you are visiting our Sites from outside the United States, you acknowledge and

agree that your information may be transferred to, stored, and processed in the

United States, where our facilities are located and where the laws regarding

processing of information may be less stringent than the laws in your country. By

using our Sites or Services, you acknowledge and agree that your information

may be transferred to our facilities and those third parties with whom we share it

as described in this Privacy Policy

IV. Types of Information.

The information addressed in this Privacy Policy includes “Personal

Information,” which is information about you that is personally identifiable, such

as your full name, physical address or email address, as well as “Non-Identifiable

Information,” which is information that is not associated with or linked to

Personal Information and does not by itself permit the identification of individual

persons (e.g., demographic, interest, or Site usage information).


V. Collection of Information.

1. Information Submitted to our Sites. We collect both Personal

Information and Non-Identifiable Information that you submit to us

voluntarily through our Sites or Services. When you use our Websites,

such as when you reserve a room with one of our properties, or take

advantage of special offers through our partner suppliers, or our service

providers (acting on our behalf), we collect “personal information” (which

is information that on its own or when combined with other information,

can be used to identify you) that you provide to us, such as your first and

last name, email address, telephone number(s), postal address, and (when

you purchase travel or make a reservation online) payment card

information. We also collect more specific information that you provide,

like travel behavior and lifestyle. Some of this specific information is

collected on our Websites, and some is collected from sources like business

reply cards from various trade publications, and marketing partner data

forms. (a) Marketing Emails. If you choose to sign up to receive

newsletters, special offers, marketing or information about our Site or

Services that may be of interest to you, we will collect your email address

and all related information (“Marketing Emails”).

2. Information Collected Automatically. We collect the following

information automatically when you visit our Site or Services. (a) Our

servers (which may be hosted by a third-party service provider) collect

information from you, including your browser type, operating system,

Internet Protocol (IP) address (a number that is automatically assigned to

your computer when you use the Internet, which may vary from session to

session), domain name, and/or a date/time stamp for your

visit. (b) “Cookies” are small pieces of information that are stored by your

browser on your computer’s hard drive. We may place a cookie on your

personal computer when you visit our Site directly or come to us from a

site on which we advertise. We use cookies to collect data on your use of

our Site and to improve your experiences on our Site. The data may be

linked to your Personal Information. Most Internet browsers

automatically accept cookies. However, if you prefer, you can instruct your

browser to stop accepting cookies or prompt you before accepting a cookie

from the sites you visit. You may not be able to use certain Services

without accepting cookies. A “Flash cookie” or “LSO” (local shared objects)

is a small data file placed on your hard drive when you visit certain

websites that use Adobe Flash. LSOs may regenerate HTTP cookies that

you have affirmatively deleted. Deleting, rejecting, disabling or turning off

HTTP Cookies as described above will not remove Flash cookies. We use

LSOs as an alternative method to HTTP Cookies for storing information

about your web browsing history across unaffiliated domains, unrelated to

the delivery of content through the Flash Player or its performance in

delivering such content. Please use link below to assist you in managing

LSOs:

http://www.macromedia.com/support/documentation/en/flashplayer/he

lp/settings_manager06.html and


http://www.adobe.com/products/flashplayer/articles/lso/. (c) Our third-

party analytics providers and advertisers may use their own cookies and

LSOs on our Site. We do not control use of these cookies and LSOs used by

these third parties and expressly disclaim responsibility for information

collected through them.

3. Information from Third Parties. We also receive data from outside

sources, and we combine this information with other information about

you to facilitate more relevant, targeted communications as well as

develop products and services that better suit our customers’ needs.


VI. Use of your Information

1. General Uses: We (and our service providers) will use your personal

information for the following general purposes:

 To provide the features and functionality of the Websites to you.

 To Identify you as a user in our system

 To process your transactions and sweepstakes

 To facilitate your hotel reservations and experience purchases.

 To inform you about special promotions that run throughout the

year.

 To identify you as the sender of, and to process, your emails.

 To respond to questions and comments.

 To improve, enhance, and tailor the Websites for you (for example

by providing content or features that match your interests), and to

improve and enhance the overall experience for all users of the

Websites.

We may anonymize your information (for example by aggregating it with

other individuals’ personal information so that it no longer identifies you)

and use it for other purposes in anonymized form.

2. Administrative Emails: We may use your email address to contact

you, for things such as, responding to your inquiries, reminders and alerts

you have opted-in to, important notifications about our Site and Services,

changes to our terms or policies, and administrative and/or legal notices

(“Administrative Emails”).

3. Marketing Emails: If you opt-in to receiving Marketing Emails, as

described above, we may use your contact information and other

information to contact you with such Marketing Emails. We may also

share your information with certain third parties and these third parties

may use your contact information and other information to contact you

with marketing as described below. You may opt-out of such emails as

described below.


VII. Disclosure of Information.

Except as otherwise stated in this Privacy Policy, we do not generally sell, trade,

rent, or share the Personal Information that we collect with third parties, unless

you ask or authorize us to do so. We do share Personal Information in the

following ways:


1. Publicly Available Information: When you use some functions on our

Site, certain information you post or provide through our Sites, such as

your name, username, public profile, comments, photos, and reviews may

be shared with other users and are posted on publicly available portions of

our Site, which includes chat rooms, bulletin and message boards, along

with other public forums.. If you choose to disclose Personal Information

when posting comments or other information or content through our Site,

this information may become publicly available and may be collected and

used by others, including people outside our community. We will not have

any obligations with respect to any information you post to parts of our

Site that are available to others and we recommend that you use caution

when giving out Personal Information to others in public forums online.

2. Service Providers: We may provide your Personal Information to

third-party service providers who work on behalf of or with us to provide

the Services and Site and to help us communicate with you. Examples of

such service include sending email, analyzing data, providing marketing

assistance, and providing customer service.

3. Affiliates and Acquisitions: Our affiliates are any other subsidiaries,

joint ventures, or companies under a common control. We may share

some or all your Personal Information with these Affiliates, in which case

we will require our Affiliates to honor this Privacy Policy. If another

company acquires our company, business, or our assets, including through

bankruptcy, that company will possess the Personal Information collected

by it and us and will assume the rights and obligations regarding your

Personal Information as described in this Privacy Policy.

4. Other Disclosures: Company may disclose Personal Information in

connection with any legal investigation and/or if it believes in good faith

that such disclosure is necessary to (a) comply with relevant laws or to

respond to subpoenas or warrants served on Company, (b) protect or

defend the rights or property of Company or users of our Site or Services,

or (c) to investigate any violation or potential violation of the law, this

Privacy Policy, or Terms of Use.

VIII. Non-Identifiable Information.

We may use your information to compile Non-Identifiable Information

(including aggregate information) by removing information (such as your name)

that makes the information personally identifiable to you. This Privacy Policy

does not limit our use or disclosure of Non-Identifiable Information in any way,

and we reserve the right to use and disclose Non-Identifiable Information to third

parties in our discretion. Specifically, we may use any of the Non-Identifiable

Information you provide or that we collect from you or third parties to assist us in

recommending content or connections, and we may disclose Non-Identifiable

Information to third parties who assist us in delivering you more relevant

advertising and content. We may use aggregate information to perform statistical

analysis to help us analyze patters in the use of our Site and Services.


IX. Social Networking Service (SNS).

If you login to our Site with your login credentials form certain SNS (as defined in

the Terms of Use), we may receive information about you from such SNS (e.g.,

information about your friends), in accordance with the SNS Terms (as defined in

the Terms of Use). If you consent to our sharing your information with these SNS

(e.g., post content on your wall), we will share information with them in

accordance with your privacy choices. Once we share your information with these

SNS, the SNS Terms, and not our Privacy Policy, will apply to their use of your

information.

X. Third-Party Advertising and Analytics.

Our Site use cookies served by our third-party service providers, to help us

analyze how users use our Site through the collection of anonymous user

information. One such third party service is Google Analytics provided by Google.

Please see the following link for more information on Google’s web analytics

services http://www.google.com/analytics/tos.html. We’ve implemented and use

Display Advertising. The Google Analytics features we’ve implemented based on

Displayed Advertising is Remarketing. You can opt-out of Google Analytics for

Display Advertising and customize Google Display Network ads using the Ads

Preferences Manager. Please also see Google Analytics opt-out browser add-on.

We use Remarketing with Google Analytics to advertise online. Third-party

vendors, including Google, show our ads on sites across the Internet. We and

third-party vendors, including Google, use first-party cookies (such as the Google

Analytics cookie) and third-party cookies together to inform, optimize, and serve

ads based on someone’s past visits to our website. To opt-out ofViaFare.com

or ViaFare.com data collection for targeted advertising on other sites, email us at

the address listed below.

XI. Third-Party Websites.

Our Site may contain links to other websites. Please be aware that we are not

responsible for the practices, privacy policies, or the content of such third-party

websites. We encourage our users to read the terms of service and privacy

statements of each website they visit. The ability to access information of third

parties from our Site or links to other websites or locations is for your

convenience and does not signify our endorsement of such third parties, their

products, their service, other websites, locations, or their content. By using our

Site, you expressly relieve us from any and/or all liability arising from your use of

any third-party website.

XII. Your Rights and Choices Regarding Your Information

1. Marketing Emails. As described above, our Site enables you to opt-in

and opt-out of receiving our Marketing Emails. If you have opted-in, we

may send you such Marketing Emails from time to time. The service is


complimentary and you may opt-out at any time by emailing us at the

address listed below.

2. Sweepstakes Emails. As described above, when you participate in a

Sweepstakes co-sponsored by a Sweepstakes Partner, we will provide your

information to that Sweepstakes Partner. By participating in a Sweepstake,

you are consenting to allow Company to provide your personal contact

information, including your email address, to the Sweepstakes Partner on

your behalf. The Sweepstakes Partner may use this information to send

you offers via email. To opt-out of our further sharing of your personal

contact information with our Sweepstakes Partners (including new

Sweepstakes Partners), you must cease participating in Sweepstakes and

contact us by emailing or writing to us at the address listed below. To opt-

out of further receiving such offers from Sweepstakes Partner that we’ve

already shared with, you understand that you must do so directly with that

Sweepstakes Partner. Company cannot facilitate you to opt-out with that

Sweepstakes Partner.

3. Administrative Emails. As described above, from time to time,

Company will send you Administrative Emails. By providing your email

address, you provide your consent to receive these Administrative Emails.

If you wish to unsubscribe from these Administrative Emails, you may do

so at any time on our Site.

4. Users outside of the United States. If you are in the EEA, you have

certain additional rights in relation to your personal information. If you

would like further information in relation to these or would like to exercise

them, please contact us using the contact details below at any time. You

have the right to request that we:

 provide access to any personal information we have about you,

 update any personal information we have of you which is

 incorrect, delete any personal information which we have about

 you, restrict the way in which we process your personal

 information, prevent your personal information for direct

 marketing purposes, provide your personal information to

 third-party service providers, provide you any personal

 information which we hold about you, or consider any of your

 valid objections to our use of your personal information.

We will consider all such requests and provide our response within a

reasonable period (and in any event within any time period required by

applicable law). Please note, however, that certain personal information

may be exempt from such requests in certain circumstances. If an

exception applies, we will tell you this when responding to your request.

We may request you provide us with information necessary to confirm

your identity before responding to any request you make. You may ask us

to stop using your personal information for advertising or marketing

purposes at any time. If you wish to do this, please follow the removal

instructions in any communication you receive or contact us using the

information below.


XIII. General Data Protection Regulation (GDPR).

ViaFare, is committed to complying with the General Data Protection Regulation

(GDPR). To contact us regarding anything potentially related to the GDPR, please

email us at support@ViaFare.com.

XIV. Data Retention

We will generally store information associated with your account until it is no

longer necessary to provide services to you, until you ask us to delete it, or until

your account is deleted, whichever comes first; but there are some exceptions to

this general rule. We will retain information from deleted accounts to comply

with the law, prevent fraud, collect fees, resolve disputes, troubleshoot problems,

assist with investigations, enforce our agreements, and take other actions

permitted by law.

XV. Security of Your Information.

We are committed to protecting the security of your Personal Information. We

will take reasonable steps and will use a variety of industry-standard security

technologies and procedures to help protect your Personal Information from

unauthorized access, use, or disclosure. However, no method of transmission

over the Internet or method of electronic storage is 100% secure. Therefore, we

cannot guarantee its absolute security and will have no liability for disclosure of

your information due to errors or unauthorized acts of third parties during or

after the transmission or storage of your personal information.

XVI. Do Not Track

We do not currently take actions to respond to Do Not Track signals because a

uniform technological standard has not yet been developed. We continue to

review new technologies and may adopt a standard once one is created.

XVII. Privacy Policy Updates.

This Privacy Policy is subject to occasional revision, and if we make any material

changes in the way we use your Personal Information, we will notify you by

sending you an email to the last email address you provided to us and/or by

prominently posting notice of the changes on our Site. Any changes to this

Privacy Policy will be effective upon the earlier of thirty (30) calendar days

following our dispatch of an email notice to you or thirty (30) calendar days

following our posting of notice of the changes on our Site. These changes will be

effective immediately for new users of our Services. Please note that you are

responsible for updating your Personal Information to provide us with your most

current email address. In the event that the last email address that you have

provided us is not valid, or for any reason is not capable of delivering to you the

notice described above, our dispatch of the email containing such notice will


nonetheless constitute effective notice of the changes described in the notice. In

any event, changes to this Privacy Policy may affect our use of Personal

Information that you provided us prior to our notification to you of the changes.

If you do not wish to permit changes in our use of your Personal Information, you

must notify us prior to the effective date of the changes. Continued use of our Site

or Services, following notice of such changes shall indicate your

acknowledgement of such changes and agreement to be bound by the terms and

conditions of such changes.

XVIII. Contact.

If you have any questions, concerns or comments about our Privacy Practices,

please contact us at support@ViaFare.com

ViaFare, Inc.

276 Fifth Avenue

New York, New York 10001

Tel: 212-901-9810

Fax: 212-901-9811

Email: support@ViaFare.com

Last revised on: July, 2023

Privacy Policy

ViaFare, Inc. (“Company”, “we,” “us,” or “our”) owns and operates the websites located at https://www.ViaFare.com (the “Websites”). Our Sites provides travel related services (collectively, the “Services”). This Privacy Policy is intended to inform you of our practices regarding the collection, use and disclosure of Personal Information submitted to us or collected through your use of our Sites and the Services.


This Privacy Policy covers the following:


I. User Content

By submitting Personal Information through our Site or Services, you expressly consent to the collection, use and disclosure of your Personal Information in accordance with this Privacy Policy.


II. Children.

No persons under the age of 18 may use our Sites or Services. The websites are intended for use only by persons who are at least 18 years of age. Accordingly, we do not and will not knowingly collect personal information from anyone whom we know to be under 18 years of age. If you are under the age of 18, you may not use the Websites unless your parent or guardian has provided us with their consent for your use of these Websites.


III. Users Outside of The United States.

If you are visiting our Sites from outside the United States, you acknowledge and agree that your information may be transferred to, stored, and processed in the United States, where our facilities are located and where the laws regarding processing of information may be less stringent than the laws in your country. By using our Sites or Services, you acknowledge and agree that your information may be transferred to our facilities and those third parties with whom we share it as described in this Privacy Policy


IV. Types of Information.

The information addressed in this Privacy Policy includes “Personal Information,” which is information about you that is personally identifiable, such as your full name, physical address or email address, as well as “Non-Identifiable Information,” which is information that is not associated with or linked to Personal Information and does not by itself permit the identification of individual persons (e.g., demographic, interest, or Site usage information).


V. Collection of Information.

  1. Information Submitted to our Sites. We collect both Personal Information and Non-Identifiable Information that you submit to us voluntarily through our Sites or Services. When you use our Websites, such as when you reserve a room with one of our properties, or take advantage of special offers through our partner suppliers, or our service providers (acting on our behalf), we collect “personal information” (which is information that on its own or when combined with other information, can be used to identify you) that you provide to us, such as your first and last name, email address, telephone number(s), postal address, and (when you purchase travel or make a reservation online) payment card information. We also collect more specific information that you provide, like travel behavior and lifestyle. Some of this specific information is collected on our Websites, and some is collected from sources like business reply cards from various trade publications, and marketing partner data forms. (a) Marketing Emails. If you choose to sign up to receive newsletters, special offers, marketing or information about our Site or Services that may be of interest to you, we will collect your email address and all related information (“Marketing Emails”).
  2. Information Collected Automatically. We collect the following information automatically when you visit our Site or Services. (a) Our servers (which may be hosted by a third-party service provider) collect information from you, including your browser type, operating system, Internet Protocol (IP) address (a number that is automatically assigned to your computer when you use the Internet, which may vary from session to session), domain name, and/or a date/time stamp for your visit. (b) “Cookies” are small pieces of information that are stored by your browser on your computer’s hard drive. We may place a cookie on your personal computer when you visit our Site directly or come to us from a site on which we advertise. We use cookies to collect data on your use of our Site and to improve your experiences on our Site. The data may be linked to your Personal Information. Most Internet browsers automatically accept cookies. However, if you prefer, you can instruct your browser to stop accepting cookies or prompt you before accepting a cookie from the sites you visit. You may not be able to use certain Services without accepting cookies. A “Flash cookie” or “LSO” (local shared objects) is a small data file placed on your hard drive when you visit certain websites that use Adobe Flash. LSOs may regenerate HTTP cookies that you have affirmatively deleted. Deleting, rejecting, disabling or turning off HTTP Cookies as described above will not remove Flash cookies. We use LSOs as an alternative method to HTTP Cookies for storing information about your web browsing history across unaffiliated domains, unrelated to the delivery of content through the Flash Player or its performance in delivering such content. Please use link below to assist you in managing LSOs: http://www.macromedia.com/support/documentation/en/flashplayer/help/settings_manager06.html and http://www.adobe.com/products/flashplayer/articles/lso/. (c) Our third- party analytics providers and advertisers may use their own cookies and LSOs on our Site. We do not control use of these cookies and LSOs used by these third parties and expressly disclaim responsibility for information collected through them.
  3. Information from Third Parties. We also receive data from outside sources, and we combine this information with other information about you to facilitate more relevant, targeted communications as well as develop products and services that better suit our customers’ needs.


VI. Use of your Information

  1. General Uses: We (and our service providers) will use your personal information for the following general purposes:
  • To provide the features and functionality of the Websites to you.
  • To Identify you as a user in our system
  • To process your transactions and sweepstakes
  • To facilitate your hotel reservations and experience purchases.
  • To inform you about special promotions that run throughout the year.
  • To identify you as the sender of, and to process, your emails.
  • To respond to questions and comments.
  • To improve, enhance, and tailor the Websites for you (for example by providing content or features that match your interests), and to improve and enhance the overall experience for all users of the Websites.


We may anonymize your information (for example by aggregating it with other individuals’ personal information so that it no longer identifies you) and use it for other purposes in anonymized form.


2. Administrative Emails: We may use your email address to contact you, for things such as, responding to your inquiries, reminders and alerts you have opted-in to, important notifications about our Site and Services,

changes to our terms or policies, and administrative and/or legal notices (“Administrative Emails”).


3. Marketing Emails: If you opt-in to receiving Marketing Emails, as described above, we may use your contact information and other information to contact you with such Marketing Emails. We may also share your information with certain third parties and these third parties may use your contact information and other information to contact you with marketing as described below. You may opt-out of such emails as described below.


VII. Disclosure of Information.

Except as otherwise stated in this Privacy Policy, we do not generally sell, trade, rent, or share the Personal Information that we collect with third parties, unless you ask or authorize us to do so. We do share Personal Information in the following ways:

  1. Publicly Available Information: When you use some functions on our Site, certain information you post or provide through our Sites, such as your name, username, public profile, comments, photos, and reviews may be shared with other users and are posted on publicly available portions of our Site, which includes chat rooms, bulletin and message boards, along with other public forums.. If you choose to disclose Personal Information when posting comments or other information or content through our Site, this information may become publicly available and may be collected and used by others, including people outside our community. We will not have any obligations with respect to any information you post to parts of our Site that are available to others and we recommend that you use caution when giving out Personal Information to others in public forums online.
  2. Service Providers: We may provide your Personal Information to third-party service providers who work on behalf of or with us to provide the Services and Site and to help us communicate with you. Examples of such service include sending email, analyzing data, providing marketing assistance, and providing customer service.
  3. Affiliates and Acquisitions: Our affiliates are any other subsidiaries, joint ventures, or companies under a common control. We may share some or all your Personal Information with these Affiliates, in which case we will require our Affiliates to honor this Privacy Policy. If another company acquires our company, business, or our assets, including through bankruptcy, that company will possess the Personal Information collected by it and us and will assume the rights and obligations regarding your Personal Information as described in this Privacy Policy.
  4. Other Disclosures: Company may disclose Personal Information in connection with any legal investigation and/or if it believes in good faith that such disclosure is necessary to (a) comply with relevant laws or to respond to subpoenas or warrants served on Company, (b) protect or defend the rights or property of Company or users of our Site or Services, or (c) to investigate any violation or potential violation of the law, this Privacy Policy, or Terms of Use.


VIII. Non-Identifiable Information.

We may use your information to compile Non-Identifiable Information (including aggregate information) by removing information (such as your name) that makes the information personally identifiable to you. This Privacy Policy does not limit our use or disclosure of Non-Identifiable Information in any way, and we reserve the right to use and disclose Non-Identifiable Information to third parties in our discretion. Specifically, we may use any of the Non-Identifiable Information you provide or that we collect from you or third parties to assist us in recommending content or connections, and we may disclose Non-Identifiable Information to third parties who assist us in delivering you more relevant advertising and content. We may use aggregate information to perform statistical

analysis to help us analyze patters in the use of our Site and Services.


IX. Social Networking Service (SNS).

If you login to our Site with your login credentials form certain SNS (as defined in the Terms of Use), we may receive information about you from such SNS (e.g., information about your friends), in accordance with the SNS Terms (as defined in the Terms of Use). If you consent to our sharing your information with these SNS (e.g., post content on your wall), we will share information with them in accordance with your privacy choices. Once we share your information with these SNS, the SNS Terms, and not our Privacy Policy, will apply to their use of your information.


X. Third-Party Advertising and Analytics.

Our Site use cookies served by our third-party service providers, to help us analyze how users use our Site through the collection of anonymous user information. One such third party service is Google Analytics provided by Google. Please see the following link for more information on Google’s web analytics services http://www.google.com/analytics/tos.html. We’ve implemented and use Display Advertising. The Google Analytics features we’ve implemented based on Displayed Advertising is Remarketing. You can opt-out of Google Analytics for Display Advertising and customize Google Display Network ads using the Ads Preferences Manager. Please also see Google Analytics opt-out browser add-on. We use Remarketing with Google Analytics to advertise online. Third-party vendors, including Google, show our ads on sites across the Internet. We and third-party vendors, including Google, use first-party cookies (such as the Google Analytics cookie) and third-party cookies together to inform, optimize, and serve ads based on someone’s past visits to our website. To opt-out ofViaFare.com or ViaFare.com data collection for targeted advertising on other sites, email us at the address listed below.


XI. Third-Party Websites.

Our Site may contain links to other websites. Please be aware that we are not responsible for the practices, privacy policies, or the content of such third-party websites. We encourage our users to read the terms of service and privacy statements of each website they visit. The ability to access information of third parties from our Site or links to other websites or locations is for your convenience and does not signify our endorsement of such third parties, their products, their service, other websites, locations, or their content. By using our Site, you expressly relieve us from any and/or all liability arising from your use of any third-party website.


XII. Your Rights and Choices Regarding Your Information

  1. Marketing Emails. As described above, our Site enables you to opt-in and opt-out of receiving our Marketing Emails. If you have opted-in, we may send you such Marketing Emails from time to time. The service is complimentary and you may opt-out at any time by emailing us at the address listed below.
  2. Sweepstakes Emails. As described above, when you participate in a Sweepstakes co-sponsored by a Sweepstakes Partner, we will provide your information to that Sweepstakes Partner. By participating in a Sweepstake, you are consenting to allow Company to provide your personal contact information, including your email address, to the Sweepstakes Partner on your behalf. The Sweepstakes Partner may use this information to send you offers via email. To opt-out of our further sharing of your personal contact information with our Sweepstakes Partners (including new Sweepstakes Partners), you must cease participating in Sweepstakes and contact us by emailing or writing to us at the address listed below. To opt- out of further receiving such offers from Sweepstakes Partner that we’ve already shared with, you understand that you must do so directly with that Sweepstakes Partner. Company cannot facilitate you to opt-out with that Sweepstakes Partner.
  3. Administrative Emails. As described above, from time to time, Company will send you Administrative Emails. By providing your email address, you provide your consent to receive these Administrative Emails. If you wish to unsubscribe from these Administrative Emails, you may do so at any time on our Site.
  4. Users outside of the United States. If you are in the EEA, you have certain additional rights in relation to your personal information. If you would like further information in relation to these or would like to exercise them, please contact us using the contact details below at any time. You have the right to request that we:
  • provide access to any personal information we have about you,
  • update any personal information we have of you which is
  • incorrect, delete any personal information which we have about
  • you, restrict the way in which we process your personal
  • information, prevent your personal information for direct
  • marketing purposes, provide your personal information to
  • third-party service providers, provide you any personal
  • information which we hold about you, or consider any of your
  • valid objections to our use of your personal information.


We will consider all such requests and provide our response within a reasonable period (and in any event within any time period required by applicable law). Please note, however, that certain personal information may be exempt from such requests in certain circumstances. If an exception applies, we will tell you this when responding to your request. We may request you provide us with information necessary to confirm your identity before responding to any request you make. You may ask us to stop using your personal information for advertising or marketing purposes at any time. If you wish to do this, please follow the removal instructions in any communication you receive or contact us using the information below.


XIII. General Data Protection Regulation (GDPR).

ViaFare, is committed to complying with the General Data Protection Regulation (GDPR). To contact us regarding anything potentially related to the GDPR, please email us at support@ViaFare.com.


XIV. Data Retention

We will generally store information associated with your account until it is no longer necessary to provide services to you, until you ask us to delete it, or until your account is deleted, whichever comes first; but there are some exceptions to this general rule. We will retain information from deleted accounts to comply with the law, prevent fraud, collect fees, resolve disputes, troubleshoot problems, assist with investigations, enforce our agreements, and take other actions permitted by law.


XV. Security of Your Information.

We are committed to protecting the security of your Personal Information. We will take reasonable steps and will use a variety of industry-standard security technologies and procedures to help protect your Personal Information from unauthorized access, use, or disclosure. However, no method of transmission over the Internet or method of electronic storage is 100% secure. Therefore, we cannot guarantee its absolute security and will have no liability for disclosure of your information due to errors or unauthorized acts of third parties during or after the transmission or storage of your personal information.


XVI. Do Not Track

We do not currently take actions to respond to Do Not Track signals because a uniform technological standard has not yet been developed. We continue to review new technologies and may adopt a standard once one is created.


XVII. Privacy Policy Updates.

This Privacy Policy is subject to occasional revision, and if we make any material changes in the way we use your Personal Information, we will notify you by sending you an email to the last email address you provided to us and/or by prominently posting notice of the changes on our Site. Any changes to this Privacy Policy will be effective upon the earlier of thirty (30) calendar days following our dispatch of an email notice to you or thirty (30) calendar days following our posting of notice of the changes on our Site. These changes will be effective immediately for new users of our Services. Please note that you are responsible for updating your Personal Information to provide us with your most current email address. In the event that the last email address that you have provided us is not valid, or for any reason is not capable of delivering to you the notice described above, our dispatch of the email containing such notice will nonetheless constitute effective notice of the changes described in the notice. In any event, changes to this Privacy Policy may affect our use of Personal Information that you provided us prior to our notification to you of the changes. If you do not wish to permit changes in our use of your Personal Information, you must notify us prior to the effective date of the changes. Continued use of our Site or Services, following notice of such changes shall indicate your acknowledgement of such changes and agreement to be bound by the terms and conditions of such changes.


XVIII. Contact.

If you have any questions, concerns or comments about our Privacy Practices, please contact us at support@ViaFare.com


ViaFare, Inc.

276 Fifth Avenue

New York, New York 10001

Tel: 212-901-9810

Fax: 212-901-9811

Email: support@ViaFare.com


Last revised on: July, 2023

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